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Author: Samiya Rajput

About Are you familiar with social listening? 76% of marketing professionals today say that data drives marketing success. Without it, it’s nearly impossible for businesses — even small ones — to compete. Sometimes data comes in the form of numbers. You have your statistics, traffic increases, number of shares, conversion rates and revenues. But if you’re only looking at the numbers, you’re missing out on the more human side of data. That’s social listening. It’s hearing what the people are saying socially. It’s looking for the trends and opportunities in a sea of noise. It’s leveraging what you find to grow 
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About Are you familiar with social listening? 76% of marketing professionals today say that data drives marketing success. Without it, it’s nearly impossible for businesses — even small ones — to compete. Sometimes data comes in the form of numbers. You have your statistics, traffic increases, number of shares, conversion rates and revenues. But if you’re only looking at the numbers, you’re missing out on the more human side of data. That’s social listening. It’s hearing what the people are saying socially. It’s looking for the trends and opportunities in a sea of noise. It’s leveraging what you find to grow 
Read More
About Are you familiar with social listening? 76% of marketing professionals today say that data drives marketing success. Without it, it’s nearly impossible for businesses — even small ones — to compete. Sometimes data comes in the form of numbers. You have your statistics, traffic increases, number of shares, conversion rates and revenues. But if you’re only looking at the numbers, you’re missing out on the more human side of data. That’s social listening. It’s hearing what the people are saying socially. It’s looking for the trends and opportunities in a sea of noise. It’s leveraging what you find to grow 
Read More
About Are you familiar with social listening? 76% of marketing professionals today say that data drives marketing success. Without it, it’s nearly impossible for businesses — even small ones — to compete. Sometimes data comes in the form of numbers. You have your statistics, traffic increases, number of shares, conversion rates and revenues. But if you’re only looking at the numbers, you’re missing out on the more human side of data. That’s social listening. It’s hearing what the people are saying socially. It’s looking for the trends and opportunities in a sea of noise. It’s leveraging what you find to grow 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About How to Set and Reach Social Media Goals for Your Business There’s no doubt social media marketing is working for businesses of all types. But still, a lot of brands feel that determining the true ROI of a social media campaign is not easy. And that has led them to shed social media marketing altogether. However, the fact of the matter is, social media marketing is like any other type of digital marketing, where it is very much possible to measure the ROI. However, it may prove to be challenging for some, especially to those businesses that do not 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Want to know what is SEO and how it works for small business growth? We’ve made this simple SEO guide for you. One of the biggest questions that we get from our clients here at traditional marketing is – what is SEO and how does it work? For businesses that are just starting to build their website or going through a website redesign, search engine optimization or SEO can feel a bit intimidating. But it doesn’t have to be that way. Even if you do not have an experienced in-house SEO associate, you can still start making some positive 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
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About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
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About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
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About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
Read More
About Testing is a key element of any marketing initiative and is often reiterated through the common mantra ‘Test it, test it again and finally test it’, with many examples available on the importance of testing and measuring ongoing marketing activities. One area not looked as often, but encountered several times though out your career is the testing or user acceptance testing (UAT) of a new marketing solution which, although not part of your daily activities, is critical in the success and capability of your marketing efforts. Learn More What is User Acceptance Testing (UAT)? So what do we mean 
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About In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. Learn Steps 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to 
Read More
In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to executing your test 
Read More
About In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. Learn Steps 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to 
Read More
About In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. Learn Steps 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to 
Read More
About In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. Learn Steps 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to 
Read More
About In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. Learn Steps 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to 
Read More
About In the last couple of weeks, we’ve given you a deeper look into the world of User Acceptance Testing. And over this period of time, we have received questions on the workflows and processes behind UAT. It’s quite a special topic for us too, since our bug tracking- & testing software is used by a variety of people and companies helping them in their User Acceptance Testing efforts. Learn Steps 5 steps to your UAT workflow. Here’s how it works. User Acceptance Testing is complicated. That’s what probably a lot of you think. From creating a UAT plan, to 
Read More
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